Snapchat doles out creative notes to old media giants on making quick, original shows on a vertical screen for young viewers

Snap Inc.’s ambitious effort to create television-like content has old and new media companies alike clamoring to learn how to produce shows for Snapchat’s lucrative young audience.

Over the past several months, Snap has signed original show deals with NBCUniversal, Turner, A+E Networks, Discovery, BBC, ABC, ESPN, Vice Media, Vertical Networks, the NFL and Metro-Goldwyn-Mayer Inc. It is also in discussions with CBS and Fox, according to people familiar with the matter. On Thursday, Snap plans to unveil another show deal…

Sourced through Scoop.it from: www.wsj.com