Amazon is personalizing its mobile shopping in more markets beyond the U.S. The e-commerce giant announced today the addition of the ‘International Shopping’ experience within the Amazon Shopping App, making it possible for international customers in markets including Chile, Thailand and Hong Kong, to browse and shop over 45 million eligible items that can be shipped to their country from the United States. This experience is available on mobile browser and mobile app within the Amazon Shopping App for both iOS and Android mobile devices.

The International Shopping experience localizes shopping by offering five languages—including English, Spanish, Simplified Chinese, German and Brazilian Portuguese—plus the ability to shop in 25 currencies including the Chilean Peso, for example. This makes it easier than ever for customers to get the best of Amazon in their native language, including local language support in search, product details, customer service, and more. Customers can choose from different shipping options and delivery speeds, depending on how quickly they want their package to arrive.

“We are always innovating on behalf of our customers, and with today’s launch, we are making the shopping experience on mobile devices even better and more convenient for our customers who live outside the US,” said Samir Kumar, VP of Amazon Exports and Expansion. “Customers have been asking for a way to easily find and shop only for products available to be shipped to them. The International Shopping experience solves this customer need and makes it simple to browse, shop and ship more than 45 million products to over a hundred countries around the world.”

Sourced through Scoop.it from: www.brandchannel.com