US Search Ad Revenues 2019 – Trends, Forecasts & Statistics

US Search Ad Revenues 2019 – Trends, Forecasts & Statistics

Google’s position as the search advertising leader in the US is on solid footing, according to our latest US digital ad spending estimates. This year, Google will net more than 73% of US search ad spending, down less than 1 percentage point since 2018.

By the end of our forecast period in 2021, Google will have lost more than 2 percentage points more in share. The winner there will be Amazon, which has been the second-largest search ad seller in the US since 2018, when it surpassed Microsoft.

Sourced through Scoop.it from: www.emarketer.com

By | 2019-11-30T11:22:55+00:00 November 30th, 2019|Scoop.it|0 Comments

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